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International Smoothie Week
news archive :   Swedish newsletter
:: March 2008 ::


Britons Drink Smoothies

It's official. Smoothies are now part of everyday life in the UK. In order for statisticians to monitor inflation, The Office of National Statistics (ONS) creates a typical basket of everyday goods. In the ONS report out this month, smoothies have been included for the first time, replacing items like CD singles and frozen vegetarian ready meals. Does this reflect a desire to be healthier? Or are people just too busy to peel a banana? Either way, smoothies are the perfect way to top up your fruit intake, effortlessly.

Whether you're a dedicated smoothie consumer or a curious first timer, here are some interesting facts about smoothies.

The smoothie (as we know it) was first in the spotlight back in the 40's when movie stars enjoyed a fruit-rush before going on set. In California (rumoured to be the birthplace of the 'smoothie') you can now get a smoothie delivered direct to your door within 90 minutes.
The difference between a smoothie and a juice is that a smoothie is created by blending the whole fruit with all its nutrition - whereas a juice is simply the juice extracted from the fruit.
There is currently no legal definition for a smoothie, however, if legislation followed juice market guidelines only a few brands would remain true smoothies; the remainder would be labelled as 'smoothie drinks' as they are diluted with yoghurt and sugar. True smoothies do not contain dairy products, preservatives, colourings, additives or sugar. They are just pure fruit, crushed.
Smoothies are becoming a recognised form of nutritional fast food, 'food on the go'.
Some smoothies can be suitable for people with gluten intolerance, Coeliac UK has a list of approved brands. Remember, always read the ingredients label.
Smoothie packaging comes in all different shapes and sizes! Some can even be stocked in vending machines.
There is even a week dedicated to celebrating smoothies around the globe www.internationalsmoothieweek.com

100% pure fruit smoothiepack® and Smoothie Smile® are the perfect fruit boosting, healthy eating, and naturally nutritious addition to any balanced diet. With no additives, preservatives, wheat, dairy, GMO or gluten, everyone can enjoy their pure fruit goodness.

smoothiepack® and Smoothie Smile® available at Makro, Greggs, Londis, Welcome Break, Holland & Barrett and other leading retailers.

 

© thejuicecompany 2008